Advertising Information
Google
 

Ten Secrets for Getting FREE Advertising


The opportunities for getting free advertising for your
product or services are only limited by your imagination and
energy. There are so many proven ways to promote without
cost it's truly mind-boggling!  Here are ten proven methods.

1.  Write an article relating to your area of expertise and
submit it to all the publications and media dealing in that
range of interest. Become your own promoter and writer. Get
the word out by establishing yourself as an expert on that
topic and "tag-along" everything you write with a reference
box listing your address for a catalog, dealership
opportunity, or more information.

2.  Write shorter articles for the Internet and send them to
broadcast houses free articles.  (These are known as "media-
matching medias.")  Here are a few sites to get you
started:

http://www.IdeaMarketers.com
http://www.addme.com
http://www.ezinearticles.com/
http://www.web-source.net/syndicator_submit.htm.

3.  Become a guest on as many radio, television talk shows,
or interview-type programs as possible. (Actually, this is
easier to accomplish than most people realize!) Write a
letter to the producer of the talk show, and then follow up
with an in-person visit or telephone call. Your initial
contact needs to emphasize how your product or service would
be of interest to the listeners or viewers of their program
- perhaps even saving them time or money.

4.  Post your advertising circulars on all the free bulletin
boards in your area, especially the libraries, grocery
stores, and beauty and barbershops. Don't discount the idea
of handing out circulars to all the shoppers in busy
shopping centers, at bus or metro stops, and malls,
especially on weekends. You can also enlist the help of
students to hand out circulars.

5.  Print your product or service's promotional ad on the
front or back of your envelopes or other people's
envelopes.**

6.  Send programs announcements on post cards.  Shop for
maximum size at minimal price.  Use both sides for
information leaving half of one side for the addressee's
information.

7.  Check the publications that carry the kind of
advertising you need and is compatible with your
product/service. Many new mail order publications offer low
rates to first-time advertisers; a free-of-charge insertion
for prepaid issues; or special seasonal ad space at reduced
rates. In addition, there are a number of publications that
will give you Per Inquiry (PI) space - an arrangement where
all orders come in to the publication -- they take a
commission from each order, forward to you for fulfillment,
and send you a check for the balance.

8.  Ask about "stand-by" space. This means, you submit your
ad and the publication holds it until they have unsold
space, and then at a savings of 33% or more, you can insert
your ad.  Check all local suburban and neighborhood
newspapers for these opportunities.

9.  Do you publish any kind of catalog or ad sheet?  Get in
touch with other publishers and inquire about bartering an
advertising exchange. They run your ad in their publication
in exchange for you running a comparable size ad for them in
yours.

10.  Advertise a free offer. Simply run a print or
electronic ad offering a free report of interest to most
people or to a particular target market .  Announce it in
the "tag-line." Alternatively, include the report as a bonus
for their purchase.  The objective is to convert the largest
percentage of responses into sales, which is usually done
with a "tag-line" inviting the reader to ask for more
information or a free report.

Unleashing your imagination and have a powerful force
working for you to help increase your sales.

Catherine Franz, a Certified Professional Marketing &
Writing Coach, specializes in product development,  Internet
writing and marketing, nonfiction, training.  Newsletters and
articles available at:  http://www.abundancecenter.com
blog: http://abundance.blogs.com


MORE RESOURCES:

Earthtimes (press release)

Internet Advertising Revenues in Q3 '08 at Nearly $5.9 Billion
MarketWatch - 1 hour ago
The Q3 2008 figures, published in the IAB Internet Advertising Revenue Report, are 2 percent higher than the Q2 2008 results. Set against strong economic ...
Online advertising growth stalls from second quarter to third quarter ZDNet
IAB Reports US Online Advertising Reaches $5.9 Billion In The ... TechCrunch
Online advertising in 2009: The view from the top Netimperative
Red Herring
all 119 news articles


Reuters

Researchers: Ban on Fast Food TV Advertising Would Reverse ...
MarketWatch - Nov 19, 2008
The study also reports that eliminating the tax deductibility associated with television advertising would result in a reduction of childhood obesity, ...
TV Ads Contribute to Childhood Obesity, Economists Say New York Times
Fast-food ad ban could cut child obesity: US study Reuters
Study: Banning fast-food TV ads could dent obesity The Associated Press
Los Angeles Times - TheMedGuru
all 343 news articles


Sport Chalet Teams With TM Advertising
MarketWatch - 1 hour ago
one of the nation's premier specialty sporting retailers, today announced that it has hired TM Advertising as its first advertising agency of record. ...


Journal Communications Reports October Revenue for Its Publishing ...
MarketWatch - 5 hours ago
For the tenth period 2008, advertising revenues of $32.48 million decreased 3.8% compared to $33.75 million for the 2007 tenth period. ...
Journal revenue down in October The Business Journal of Milwaukee Bizjournals.com
Journal Communications October revenue slips Forbes
Journal Radio Revenues Fall In October Streaming Magazine
all 14 news articles


thinkLA Honors Horizon Media's Zachary Rosenberg as Southern ...
MarketWatch - 20 hours ago
Eligibility is open to all advertising executives at agencies, media companies and public or private organizations. Nominations are reviewed by the ...


Big Three automakers curtail advertising dollars
MarketWatch - Nov 19, 2008
By David B. Wilkerson, MarketWatch CHICAGO (MarketWatch) -- The Big Three US car manufacturers have cut their advertising spending this year in another sign ...
Nielsen: Big 3 cutting back on ad spending MarketWatch
all 7 news articles


A Global Strategic Business Report on the Advertising Industry ...
MarketWatch - 22 hours ago
The global outlook series on the Advertising Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research ...


The Inquisitr

Apptera secures $10.5 million for advertising network expansion
CNET News, CA - Nov 19, 2008
Apptera, a company that delivers visual and voice advertising, announced Wednesday that it secured $10.5 million in funding from Lightspeed Venture Partners ...
Apptera Secures Additional $10.5M Funding, Appoints Former Yahoo ... Earthtimes (press release)
Mobile Ad Network Apptera Earns $10.5 million in Funding Wired News
Apptera gets $10.5M funding, new board member Bizjournals.com
all 18 news articles


WebVisible Acquires Adapt Technologies
MarketWatch - 3 hours ago
WebVisible is a global leader in local interactive advertising, offering simple and affordable online advertising campaign management for small and midsize ...


Praebius Communications, Inc. Announces the Opening of Its Chicago ...
MarketWatch - 6 hours ago
Praebius currently inserts spotcable advertising to over 200000 households thru our newly opened office in Chicago, Illinois. In addition to the current ...

Advertising - Google News


registration of site in directories and searchenginesBlogarama - The Blog Directory

home | site map | references
advertising-s.net © 2007